BMW All Access

With a built-in augmented reality function, users can now experience the best of BMW Mobile Arts on their smartphone.

The app offers exclusive access to the BMW Art Spots at the Esplanade Singapore and features captivating performances that brings the theme “Performance Made Beautiful” to life.

In addition, the BMW All Access Pass also allows users to unlock badges and win fantastic prizes.


BMW / Sheer Industries Group


Key Features

  • Gamified brand exposure campaign
  • Unlock achievements via Augmented reality feature
  • Multimedia content support


It has been a pleasure working with Swag Soft; where Quality and Timely delivery has always been of paramount importance in any project, both criteria which Swag Soft has given to us as partners. We’re proud to have collaborated with them with some of our clients and will continue to do so.

Shawn Ignatius